Features & Benefits
- Enriched with purple pigments to instantly neutralize brassy yellow and orange tones
- Helps keep color vibrant between colorings on highlighted brunette, blonde and grey hair
- Nourishes hair in just one use
- Use once a week when hair starts to look brassy and leave on for 1 to 3 minutes
- For best results, follow with elvive color vibrancy anti-brassiness purple conditioner
- Use elvive color vibrancy protecting shampoo and conditioner on all other wash days for up to 60 days of sealed-in color vibrancy